Blog post 3- Reese vs Brookside on Youtube

Blog post 3
Author: Sanjamdeep Singh Kang
How much these brands are active on YouTube?

Reese is little active on YouTube. Reese post very less videos on YouTube. They post video after huge gaps. They mostly post after around 6-8 months of time. The videos are mostly the introduction of the new products. The videos are mostly short and are just for the promotion the chocolates

Brookside does exist on YouTube, but they are not much active. They just have posted a single video on the channel. The video about 16 seconds long and it advertise about the brand and the chocolate.



What kind of stuff do they upload?

On YouTube, Reese uploads their upcoming products videos. Reese mainly post their product videos which are mainly adds. They are not much active not on their YouTube channel.

On the other hand, Brookside video channel has just a single video in which it shows the chocolate advertisement which is just 16 seconds long. In this video a lady advertises about the chocolate.



How many subscribers and videos they have on channel and the most viewed video on channel?

Reese has posted 11 videos on their channel and Brookside has 226 subscribers and 1 video on their channel.

The most viewed video on Reese channel: https://www.youtube.com/watch?v=FCZlTqmVv8Q

The most viewed video on the channel of Reese is in which channel introduce about the Reese Big Cup Stuffed with Pieces. This video has got 50,492 views and was posted on January 16, 2017. Brookside has just single video which has got 1982 views and was posted 9 months ago.



Why they have less views and subscribers?

As Reese and Brookside are mostly focusing on Facebook and Twitter for promotion. They don’t much use it just trying to impress the audience through Facebook and Twitter. They don’t post much video on YouTube which makes their channel not much updates about the brand. Moreover, the videos which they have already posted are not so attractive and innovative which need to be focus on.

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